College of Information and Communications
Faculty and Staff
Jabari Miles Evans, Ph.D.
|Title:||Assistant Professor of Race and Media
|Department:||School of Journalism and Mass Communications
College of Information and Communications
|Office:||School of Journalism and Mass Communications
800 Sumter Street, Room 328
Columbia, SC 29208
|Facebook:||My Facebook page|
|LinkedIn:||My LinkedIn profile|
In Spring 2023, Dr. Jabari Evans will be on leave from the University of South Carolina while serving as a visiting scholar at the Rebooting Social Media Institute at Harvard University.
B.A., Communication and Culture, University of Pennsylvania
M.S.W., Social Work, University of Southern California
Ph.D., Media, Technology and Society, Northwestern University
Evans' research focuses on the subcultures that urban youth and young adults of color develop and inhabit to understand their social environments, identity development and pursue their professional aspirations. He generally explores strategies these youth use for self-expression on social media platforms as well as other digital media tools and technologies. His forthcoming book project, Hip-Hop Civics (University of Michigan Press, forthcoming) centers on a Hip-Hop Based Education program in Chicago Public Schools and argues for rap song making’s utility for fostering connected learning in the formal classroom.
Evans’ research has been recognized for awards by the International Communication Association, published in the Journal of Global Hip Hop Studies, Journal for Media Literacy Education and has been covered by the Chicago Reader, Chicago Tribune, Rolling Out Magazine, Ebony Magazine and Chicago Crain’s Business.
As a media scholar, Evans has expertise in Hip-Hop pedagogy. Hip-Hop pedagogy refers to the applications of a teaching style and classroom strategies that enhance both the “critical-ness” and “cultural relevance” of schooling with a social justice perspective. Within this method, an ethos towards ingenuity is used to make students and teachers feel empowered by the schooling process in three distinct ways: social consciousness, the use of nontraditional texts in the classroom (e.g., songs, podcasts, social media threads, YouTube videos, etc.) and to have students to critique and question (“deconstruct”) the veracity of dominant texts.
Evans, J. (2021). ‘We [mostly] carry guns for the internet’: Visibility labour, social hacking and chasing digital clout by Black male youth in Chicago’s drill rap scene. Global Hip Hop Studies, 1(2), 227-247.
Evans, J. M., & Baym, N. K. (2022). The Audacity of Clout (Chasing): Digital Strategies of Black Youth in Chicago DIY Hip-Hop. International Journal of Communication, 16, 19.
Evans, J. M. (2020). Connecting Black youth to critical media literacy through hip hop making in the music classroom. Journal of Popular Music Education, 4(3), 277-293.
Evans, J. M. (2019). ’Deeper Than Rap’: Cultivating Racial Identity and Critical Voice Through Media Production: The Case of Chicago’s Foundations of Music. Journal of Media Literacy Education. 11(3), 1-24.
Wartella, E., Lauricella, A., Evans, J., Pila, S., Lovato, S., Hightower, B., & Echevarria, R. (2018). Digital Media Use by Young Children: Learning, Effects and Health Outcomes. In Beresin, E., & Olsen, C.. (Eds.). Child Psychiatry and the Media. Cambridge, MA: Elsevier.
- Top Student Paper - May 2020
International Communications Association Conference, Popular Communication Division
- Edward Bouchet Graduate Honor Society Award - March 2020
Northwestern University, Office Of Diversity and Inclusion
- Top Student Paper - March 2018
International Communications Association Conference, Instructional and Developmental Division
- School of Communication Graduate Research Ignition Grant Award - March 2018
- 35 Under 35 Young Leaders Making an Impact - March 2015
The Chicago Scholars Foundation
Prior to joining the University of South Carolina, Evans has enjoyed a decorated career as a hip-hop songwriter and producer performing under the moniker of "Naledge" in the rap group Kidz in the Hall. In 2014, he founded his nonprofit organization (The Brainiac Project Inc.) to leverage the combination of social media and a burgeoning local hip-hop scene as a means for violence prevention in Chicago’s South Side communities.